Rita Ora Confirmed New Face of Material Girl By Madonna and Lola Lourdes

Rita Ora Confirmed New Face of Material Girl By Madonna and Lola Lourdes

Madonna and her daughter Lola Lourdes have announced the new global face of of their junior lifestyle brand, Material Girl and they have chosen British singer and actress Rita Ora.

Rita Ora, an internationally renowned singer and protégé of Jay-Z, will star in the brand’s global marketing campaign.  The Fall 2013 advertising campaign will be unveiled in July.

Madonna and Lola, commented, “Rita is a talented beauty but what really drew us to her is the confidence she oozes through her music and her unique sense of style. On stage or off, in photos or on the street – she’s a magnet! This is what the Material Girl brand is all about!”

Contrary to previous reports, Madonna and Rita met for the first time on Saturday, June 1st at the “Sound For Change” concert at London’s Twickenham Stadium.

The Material Girl brand is available exclusively at Macy’s in the United States, The Bay in Canada, in Europe and Australia.

  1. DD says

    Pretty girl

  2. BusyBee says

    I actually like this line, and might sneak in a few pieces for my own wardrobe 🙂

  3. shari says

    1she is such trash.

  4. Annemarie says

    I think she is a good choice, totally different from the two other girls they had representing the brand…

  5. Allie says

    Odd choice.

  6. Pamela says

    Not a huge Rita fan but it seems like a pretty good fit.

  7. Dawn Sandomeno says

    Agree with prior comments that this is an odd choice for this line.

  8. Jocelyn says

    Very cool!

  9. maurice says

    she’s an amazing choice! love her facial featured.

  10. jody says

    but didnt rob kardashian say that rita ora cheated on him with 20 guys? wait, that is WHY madonna picked her

  11. MakeHerUp says

    I think Rita Ora is a great choice. She seems to really represent the audience the line would sell to. I can’t wait to see some of the ads!

  12. Chris says

    Who does Madonna think she is with the glove, Michael Jackson?

  13. […] Rita Ora Confirmed New Face of Material Girl – celebteenlaundry […]

  14. shari says

    not a fan of Rita Ora.

  15. Ali says

    Rita is really pretty, I think she’ll do well for the line.

Leave A Reply

Your email address will not be published.